Deputy Major, Sara Fernández, underlines on the closing ceremony of the 7th CSR congress the city capacity to host events

01 marzo 2021

The Deputy Mayor of Zaragoza, Sara Fernández, closed on Friday the 7th Congress of Corporate Social Responsibility (CSR) held in Zaragoza and defended the city`s capacity to "effectively" adapt to the new situation and host events "joining forces between the public and private sectors".

For three days, this congress has brought together both in person and online professionals from different sectors for the seventh year in a row. With a vast programme of
workshops, conferences and round tables,
Spanish experts have focused on the need of companies to commit with the Sustainable Development Goals (SDGs).

Fernández wanted to support this initiative and, in the closing ceremony, she explained how Zaragoza Convention Bureau continues to work "intensely" to be able to offer the best of their destination, despite the uncertainty of the moment.

"We face this moment of change by working on new aspects and by combining the public and the private sectors, an essential sum to respond effectively to the current situation, which has forced a rethinking and renewal of the previous models", she mentioned.

This way, Zaragoza Convention Bureau have renewed their webpage www.zaragozacongresos.es, and have implemented the tool Eventsost Key to develop customized sustainability plans for events according to the SDGs.

"We have been the first Convention Bureau in implementing this platform", Fernández recalled. She also announced their recent membership to the Aragonese Sustainable Tourism Cluster.

In this context, Zaragoza has hosted a new edition of the CSR Congress without sacrificing "meeting in person", for which it has counted with the "best scenario", the 16th century building of Caja Rural de Aragón, where this event was born more than a decade ago.

"Zaragoza Convention Bureau joins the purpose of the programme of this event; in these circumstances it is necessary to measure the impact of every event with recognized tools. This is the only way to show commitment and to position ourselves in the field of social responsibility and sustainability", she stated.

Through all these actions and the 2021 Marketing Plan of Zaragoza Convention Bureau, "the city wants to keep on being the leading destination that has always been due to the professionalism of its services, hospitality, and ability to surprise", she concluded.

Últimas noticias

Zaragoza estrena este domingo una nueva ruta para conocer Los Sitios de Zaragoza

21 octubre 2021

A lo largo de seis paradas, y una duración de dos horas, los visitantes conocerán los hechos vividos en la ciudad entre 1808 y 1809. La vicealcaldesa, Sara Fernández, ha presentado en la plaza San Felipe esta visita guiada que se podrá disfrutar una vez al mes.

Leer más >

Más de 160.000 zaragozanos y visitantes han participado en la programación cultural del Pilar 21

19 octubre 2021

El Tragachicos con 26.534 usos, Río y Juego con 17.521 entradas, la Ofrenda de Flores con 17.000 oferentes y el Parque de las Marionetas con 14.556 visitantes han sido las actividades culturales y tradicionales que han congregado al mayor número de personas. Los museos y salas expositivas de la ciudad han registrado 18.413 visitas y las Oficinas de Turismo de Zaragoza han atendido cerca de 10.000 consultas.

Leer más >

El Bosque de los Zaragozanos, un nuevo proyecto sostenible con el apoyo de Zaragoza Congresos

18 octubre 2021

El Bosque de los Zaragozanos es una gran iniciativa colaborativa por la sostenibilidad que, a lo largo de los próximos años, modificará la ciudad y su entorno para crear nuevos espacios verdes y mejorar la salud de los habitantes de Zaragoza.

Leer más >
Más noticias