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Constructive Dialogue. Communication for Development in Water, Sanitation, and Infrastructure Projects

Constructive Dialogue. Communication for Development in Water, Sanitation, and Infrastructure Projects
  • International Bank for Reconstruction and Development (IBRD), World Bank Water and Sanitation Program (WSP). 2011
  • This report organizes the contents, lessons learned, and conclusions of the workshop "Constructive Dialogue: Communication for Development in Water, Sanitation, and Infrastructure Projects in Latin America", which took place at the World Bank office in Peru in November 23-25, 2009. Following a brief theoretical overview of the concept of Communication for Development and the processes and approaches that it can entail (Chapter 1), the document reviews the importance of Communication for Development in project design and implementation of projects, in particular those related to water, sanitation, and infrastructure (Chapter 2), and provides examples and outlines communication related challenges in these areas. Through a practical view focused on the presentation of experiences and lessons learned in three specific cases, namely, building citizen engagement in Pakistan, developing a mass transit system in Colombia, and creating a water culture in Mexico, the evidence supports the strategic value of Communication for Development in ensuring the smooth progress of a project (Chapter 3), and the benefits and advantages that supplement and shape a development proposal. This is followed by a review of strategies aimed at establishing dialogue that fosters the effective participation of all groups involved. Emphasis is placed on such topics as research as a point of departure for project design, the establishment of environments conducive to behavior change by persons involved, the use of advocacy to foster engagement by decision makers, and the use of Communication for Development in handling and resolving conflicts and promoting project sustainability in the future (Chapter 4). The final chapter (Chapter 5) assesses the most significant aspects of the last group activity conducted at the workshop. This assessment underscores the significant lessons learned at the event and such pending tasks as project teams relative to the communication components and/or strategies encountered during the design or implementation process.
  • Geographical coverage: Asia, Latin America and the Caribbean, Colombia, Mexico , Pakistan
  • Main themes: Behaviour change, Development communication, Infrastructure, Participation, Sanitation, Water management
  • Main target audience: Project managers, Project planners
  • Main purpose: Guidance
  • Type of resource: Case studies, Lessons learned, Proceedings
  • Download file (2.2 MB)
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Published in 2015